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Zoosk Claims 50 Million Members

Posted by David Evans on January 5, 2012

Dating site are getting a little too comfortable announcing the total number of members over the lifetime of the service in their marketing pitches instead of say users active in the last 30 days. I feel like a crotchety old man having to write this same blog post every month or two, but When Zoosk...

Filed in: Traffic

Search For Dating Sites On Google

Posted by David Evans on August 29, 2011

Haven’t done this most basic of searches in a while. Search results Google for the phrase “dating sites“. I love how Datehookup is the number one organic search result. DH has 1.5 million members, is the largest dating site you’ve never heard of. © 2011 –...

Filed in: Marketing, Traffic

Zoosk looks to attract investors for new financing

Posted by David Evans on August 26, 2011

Years ago, back in the wild-west days of Facebook, companies like Zoosk and Are You Interested were able to grow like weeds by taking advantage of Facebook’s then quite lax approach at allowing viral marketing on people’s walls. Over time, Facebook clamped down viral marketing opportunities...

Filed in: Finance, Traffic

Facebook Continues to Limit Viral Marketing Opportunities

Posted by David Evans on August 4, 2011

Had a great conversation with Ross at Global Personals (White Label Dating). Inspiring discussion and provided fodder for what should be a number of blog posts. Check out the monthly active user drop-offÂ of three popular Facebook dating applications. Are You Interested rebounded slightly, Zoosk suffered...

Filed in: Traffic

Mobile Dating Apps Capture More Flirting Time Than Online Sites

Posted by David Evans on August 3, 2011

Looks like people are finally starting to use mobile dating apps more often than on their computers. Tracking two million singles acrossÂ Compete, comScore and Alexa, mobile app analytics firm Flurry reveals that singles spend around 8.4 minutes in mobile dating apps vs. 8.3 minutes online. Â Flurry...

Filed in: Mobile, Research, Traffic

What Happend to the First Wave of Dating Sites?

Posted by David Evans on July 28, 2011

Markus at Plentyoffish asks whatever happened to old-school dating sites like Perfectmatch, Date, Matchmaker and Christian Cafe?Â Two years ago they were all in the top 20 and now they don’t even make the top 50. Jdate is barely in the top 40 itself, and that is the absolute defintion of a niche...

Filed in: Traffic

Forget Church, Let’s Hit PlentyofFish

Posted by David Evans on May 16, 2011

And on the seventh day God rested, not!Â Six days you shall labor and do all your work, but the seventh day you shall enable wifi and visit Plentyoffish.com. Last Sunday, while I was brunching and then crashed on the couch watching movies after a 3am Saturday night blowout, six million people managed...

Filed in: Traffic

Online Dating Industry News May 10, 2011

Posted by David Evans on May 10, 2011

Match.com has launched a new dating site for 50-plus singles. FeaturingÂ over a million profiles at launch, OurTime.com is actually a People Media site, as you can tell from the templates used. I’m not sure if the million profiles are from SeniorPeopleMeet and SeniorBlackPeoplemeet, but thats...

Filed in: Seniors, Traffic

Social Dating Site Traffic By The Numbers

Posted by David Evans on February 28, 2011

While this is not 100% accurate, and doesn’t take into account the vagaries of website vs. Facebook traffic, it certainly looks like the tables have turned on Zoosk vs. Are You Interested Facebook app traffic. I wish we could get access to a blend of website and app traffic in one number for...

Filed in: Research, Social Networking, Traffic

Despite Best Efforts, MySpace Now Acquisition Target

Posted by David Evans on February 24, 2011

Amazing and sad to see the collapse of Myspace. Looks like Mike Jones and the rest of the team were unable to right the ship in time as it appears the site is looking to be acquired. Still, 45 million monthly vistors is absolutely incredible. ViaÂ Silicon Alley Insider. © 2011 – visit...

Filed in: Social Networking, Traffic

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